Running Reds: Worth it?

On my morning commute the people I see running reds at Third Avenue and Bergen Street are often the very people I catch up to at Smith and Atlantic, where only the suicidal would cross on a red.  The same holds true for most of the major intersections along Smith and Jay between Atlantic and Sands.  Fulton, among other intersections on that route, is a major crossing for pedestrians, so blowing a light there is a good way to injure yourself, someone else, and the image of bike commuting in the process.